The Pet Industry Coalition believes that doing things lawfully does not have to mean being put out of business. Join us in our mission of education and advocacy.

Our Mission

The dog walking and petsitting industry is riddled with companies that misclassify their workers as independent contractors, while asserting total control over their schedules, hours, work ethic and trainings. This has resulted in an unfair competitive advantage. With the new "gig" operators within the dog walking industry, they are only propagating these illegal practices. The companies that are abiding by employment laws and classifying their workers as employees, are subject to minimum wage rules and according taxation. As minimum wage continues to increase, the law abiding companies have been forced to raise rates, disproportionate to the offending companies' prices. These costs have forced many businesses to close their doors.

The PIC is here to help businesses that want to do things right and to support businesses that already in compliance. We can assist business owners and entrepreneurs at all levels: from just starting to well-established brick-and-mortar operations.


The Pet Industry Coalition has served as an invaluable resource for myself and other pet care companies across the nation by helping educate on what it means to be a compliant business owner.
— Lauren Cora, Dogs Deserve It

What We've Achieved

  • Successfully helping businesses switch over their 1099s to employees.

  • Assisting entrepreneurs with creating a legally compliant business from the ground up.

  • Mobilizing cities and communities to adopt regulations for the dog walking industry.

  • Connecting businesses with legal assistance.

  • Coordinating with business owners to draft responsible policy handbooks.

  • Meeting with local and federal agencies to develop laws that foster legal compliance.